{"id":3003,"date":"2020-12-15T11:43:22","date_gmt":"2020-12-15T11:43:22","guid":{"rendered":"https:\/\/altanova.rs\/?p=3003"},"modified":"2020-12-22T11:38:44","modified_gmt":"2020-12-22T11:38:44","slug":"kada-je-digitlana-stampa-pravi-izbor","status":"publish","type":"post","link":"https:\/\/altanova.rs\/kada-je-digitlana-stampa-pravi-izbor\/","title":{"rendered":"Kada je digitlana \u0161tampa pravi izbor?"},"content":{"rendered":"

Uprkos \u010dinjenici da su i ofset i digitalna tehnike \u0161tampe izuzetno ra\u0161irene, jo\u0161 uvek ne znamo ta\u010dno kada treba koju izabrati. Kada je digitlana \u0161tampa pravi izbor, koje su prednosti i nedostaci digitalne \u0161tampe i gde potra\u017eiti prednosti i nedostatke klasi\u010dne ofset \u0161tampe, pro\u010ditajte u nastavku.<\/p>\n

Mnogo toga c\u0301e biti jasno ako objasnimo \u0161ta je zapravo ofset \u0161tampa. Lai\u010dkim jezikom, uobi\u010dajeno je ravna \u0161tampa na klasi\u010dnoj \u0161tamparskoj ma\u0161ini pomoc\u0301u \u0161tamparskih plo\u010da.<\/p>\n

Ofset \u0161tampa je u su\u0161tini i dalje kraljica svih tehnika \u0161tampe. Omoguc\u0301ava visoku brzinu \u0161tampe (do 15.000 \u0161tampanih tabaka \/ \u010das), a klju\u010dne prednosti su izuzetan kvalitet \u0161tampe i povoljna cena za vec\u0301e tira\u017ee. Tako\u0111e je potrebno istac\u0301i i mogu\u0107nost \u0161tampe znatno ve\u0107ih formata papira i moguc\u0301nost \u0161tampe boja prema Pantone skali.<\/p>\n

Nedostatak je sporiji start \u0161tampe zbog potrebne izrade \u0161tamparskih formi (CTP plo\u010da), koje predstavljaju relativno visok fiksni tro\u0161ak. Dakle, ofset \u0161tampa je najprikladniji izbor kada nameravamo da \u0161tampamo vec\u0301i tira\u017e \u0161tampanog materijala. Jer sa vec\u0301im brojem primeraka cena po primerku opada i startni – fiksni tro\u0161ak izrade plo\u010da postaje zanemarljiv.<\/p>\n

Potpuna suprotnost je digitalna \u0161tampa koja ne zahteva izradu \u0161tamparskih plo\u010da. Da bismo ponovo pojednostavili, digitalna \u0161tampa je tehnika u kojoj ma\u0161inama za \u0161tampu upravlja ra\u010dunar. Pored kratkog vremena potrebnog za startovanje \u0161tampe, prednost digitalne \u0161tampe je i brzina \u0161tampe u smislu realizacije velikog broja razli\u010ditih porud\u017ebina. Jo\u0161 jedna prednost je i fleksibilnost digitalne \u0161tampe, jer nudi brojne kreativne moguc\u0301nosti za postizanje boljih marketin\u0161kih efekata.<\/p>\n

 <\/p>\n

\"Kada<\/p>\n

Dakle, kada je digitlana \u0161tampa pravi izbor?<\/h3>\n

Digitalna \u0161tampa je pravi izbor kada \u017eelite da \u0161tampate manje koli\u010dine \u0161tampanih materijala, kada \u017eelite \u0161tampane materijale vec\u0301 sledec\u0301eg dana. Kada \u0161tampate personalizovane promotivne materijale kao \u0161to su vau\u010deri, gde svaki sadr\u017ei razli\u010dite podatke.<\/p>\n

Naravno, treba uzeti u obzir i neka ograni\u010denja kod digitalne \u0161tampe, kao \u0161to su nemogu\u0107nost \u0161tampe upotrebom Pantone boja, maksimalni format \u0161tampe, nemogu\u0107nost \u0161tampe na debljim kartonima i drugo.<\/p>\n

Sa obe tehnike \u0161tampe moguc\u0301e je \u0161tampati iste vrste \u0161tampanog materijala, poput kalendara<\/a>, memoranduma, kataloga, bro\u0161ura, vizitkarti, koverti, flajera<\/a><\/strong> i mnoge druge.<\/p>\n","protected":false},"excerpt":{"rendered":"

Uprkos \u010dinjenici da su i ofset i digitalna tehnike \u0161tampe izuzetno ra\u0161irene, jo\u0161 uvek ne znamo ta\u010dno kada treba koju izabrati. Kada je digitlana \u0161tampa pravi izbor, koje su prednosti i nedostaci digitalne \u0161tampe i gde potra\u017eiti prednosti i nedostatke klasi\u010dne ofset \u0161tampe, pro\u010ditajte u nastavku. Mnogo toga c\u0301e biti jasno ako objasnimo \u0161ta je […]<\/p>\n","protected":false},"author":3,"featured_media":3098,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[243,244,245],"tags":[234,233,235],"yoast_head":"\nKada je digitlana \u0161tampa pravi izbor? || BLOG || Alta Nova<\/title>\n<meta name=\"description\" content=\"Kada je digitlana \u0161tampa pravi izbor? 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